Cheesy Books: What's Up in the WT Bindery?

Room 215

Hi all,
Does anyone out there have a clue to why all of Brooklyn's latest books are paperbacks? It can't be that aggradizement, property acquisition and construction are superceding book publishing, can it? Whatever happened to the oft-quoted scripture about offering the Almighty ``lame sacrifices'' on the altar?

nytelecom1

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joelbear

Cheaper to make
Wear out more easily and need to be replaced
Good business sense

philo

It came in the UK with the change in the contributions charging system, and scare stories about WTBTS poverty. 'see how poor the organisation is, they are making paperbacks'

Yes it was all about maximising profits.

"It could make a million for you overnight" Paperback Writer (Lennon MaCartney)

philo

metatron

I can't remember the exact figures - a pressroom Bethelite quoted
them to me but they figured out the cost savings down to the last
penny on each book.

Brother Knorr hated the thought of paperback books.
It is literally 'over his dead body' that they made the change.

Gives you a clue about other changes - that were once thought
unthinkable.

metatron

BoozeRunner

I agree with Joelbear-PLANNED OBSOLESCENCE. Folks will be buying new books at an increased rate due to paperbacks wearing out quicker.

Boozy

Room 215

I for one applaud the new cheedy books. They offer mute but nonetheless eloquent testimony to Brooklyn's current priorities.
What a comedown from the production values of Rutherford! (Remember those thick, heavily embossed and illustrated covers?)

granny

My J-Dub FIL told us the Society was forced to go to the paperback books because they were not recouping the cost of printing on the hardbacks. Which I think we all know is not true.

Vienna

Well, I think the Society is getting a lot less money since the donation arrangement (I mean, I was broke and never put much in the box for the amount of literature I got after that). They are used to a certain "quality" of living, so to speak, and I figure they need to make up for it in as many ways as possible.

Today it's cheaper books, tomorrow it's Bethel food with the WT spin:

Brother 1: "Hey, why aren't they giving us milk anymore with our breakfast cereal?"

Brother 2: "We don't need it! The Society says we can speed up the work and start our daily assignments eariler by eating the cereal right out of these little boxes! It's our new, simplified arrangement!"

Flip

quote]Cheesy Books: What's Up in the WT Bindery?[/quote]

Once again the WTB&TS has translated the meaning of the popular Christian slogan by thinking erroneously, “…everyone should learn how they too can have Cheeses in their lives…”

Flip

Cheesy Books: What's Up in the WT Bindery?

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