See:
http://freakonomics.blogs.nytimes.com/2010/02/23/we-pretend-we-are-christians/
Now, I wonder.... how many Witnesses does this principle apply to? Do you Brooklyn/Warwick/Paterson types wonder if this is why you can't squeeze out any more donations? Or why the "ministry" seems to accomplish almost nothing?
Well, maybe it's mostly fake!
metatron