MLMs are cult-like. A non-JW acquaintance was in an MLM and he invited me to join. I didn't know it was an MLM but I actually liked the product, it seemed like a good thing at a good price...so I expressed interest.
I lucked out a bit. He gave me credentials to a meeting that was meant for people who had already signed up. So I was still a Bible Study who was allowed to go to a Pioneer Meeting, so to speak.
Anyhoo...I was there for 2 hours and the entire time was spent on how to gain new 'associates' to join. How to get your friends, family, neighbors to sign up. Not one minute was spent on the benefits of the product or how to sell it. I left not knowing anymore about the product than I did going in. I ran far away from that deal.
Here's the scary part...as I sat there in that meeting, I felt like I was at the Kingdom Hall. There were similarities that kind of struck a nerve. It made me uncomfortable...uneasy. I was still an active dub at the time, though not reaching out at the time. The next meeting at the hall was the Ministry School/Service Meeting and I was nervous the entire time. My mind kept going back to the MLM meeting and how repulsed I was by that. I was shaken. Why was I so quick to hate the MLM, but yet I was sitting there in the KH accepting it as 'the truth'... I know now, but at the time it really did a mindfuck on me.