How much more cult speak can you get than "putting on the new personality"? It makes me cringe now. How uncomfortable and strange. Let the old you die and be made over in the mind of Christ. Freaky weird. I have friends still in who torment themselves daily since they can't control their thoughts and feel extreme guilt over their thoughts.
If ever anyone doubted this was a cult, watch as people are encouraged to let the old them go and be made over in the new personality.