The Live 8 Gig and some Cinema ads got me thinking about this subject, and I wondered... Does anyone else agree that the event of text donations to charity is a great idea that will really make a difference to how funds are routed to charity? ... Instead of filling in direct debit forms or paying by credit card or dropping pennies into a chairty box on a shop counter, you can SMS a donation in, very straightforward...
I think it could really change things, and after seeing Ewan McGregor saying for people to text mph to 8025 at the cinema, I just thought yeah, I can do that, because after all what's 25p off my phone bill? I can text that as many times as I feel like it, and if everyone texted 25p when they knew they had it spare... I think that would really make a difference, and ultimately, none of those 25p's would ever have gone to charity if they weren't sent by SMS.
Anyone any thoughts on this?