Welcome!
You can see why the borganization emphasizes love bombing and focus on 'discouraged ones'--the lack of social support expedites the exit.
They criticize those who leave because of alleged 'personality conflicts', which are really examples of jws being cold and unloving. Think about it though.
The reason many of these people joined in the first place is not because they think, "Ooooh! I've been dying to join a laughed-at cult so I can't celebrate holidays or receive blood transfusions!" No, they joined in spite of those rules because the love bombing was so effective. Take away the love and you are left with the doctrines.