Though improved over previous versions, it still seems to not be made to last (my opinion, based on one my son-in-law had stored in my garage for a while). Paper quality and weight are mediocre, covers are light weight, etc. It is a bargain bin special, not Grandma's family Bible being passed down to later generations.
Then again, my Gideon Society pocket sized NT-Psalms-Proverbs is 40 years old and still in good shape--not bad for a freebie handed out on the campus quad!