They are desperate for control.
Shameless what they are resorting to.
This organization will continue to lose ground. There's no stopping it now. They have already peaked. But what will become of this shrinking cult in the coming years is an increasingly nasty insular entitled delusional fringe group. They are becoming more and more extreme.
We all knew they were facing a choice. Were they going to become more mainstream or more cultish. They have officially chosen to become more cultish and controlling. They aren't even really trying to recruit anymore. It's about riding the current members to a grinding halt.