When I was a little girl in the 1950s The ENTIRE group of JWs "anointed remnant" and "other sheep" including all of the leadership called themselves the "New World Society". IOW Every JW, man, woman, and child, was part of the "Society". The Entire Remnant of the 144.000 was called "The Faithful and Discrete Slave."
At this time Bethel produced 2 films each lasting at least an hour. One was called "Happiness in the New World Society". The second was called "The New World Society in Action" These films attempted to show the worldwide brotherhood and work done by JWs. I remember because my father had both films and narrated and showed them to many congregations up to the early 1960s.
My point is that at that time Terms used by JWs were more inclusive to the whole group. As time went on "The Society" referred only to the leadership throughout the world and effectively discarded the rest of JWs
When the Elder arrangement started in 1972 control continued to tighten up and so did the terms used. Later the Governing Body" started to call THEMSELVES the "Faithful and Discrete Slave" thus discarding the rest of the "Anointed Remnant". from the title.
I say all this to outline how over the years the JW leadership has gradually demoted its believers to lower and lower importance while, at the same time, elevating the Governing Body above Jesus himself.