Here's my two cents:
He needs attention, desperately; we all know that. Everything with exJW stuff is about attention. "Look at me, I'm blowing the lid off of Watchtower rubbish. I'm the big shot hero, taking on the monster that is Watchtower. Everyone look at me and admire me, I'm the hero."
Except he's not getting attention any more. His video views are embarrassingly low, 15K for a convention rebuttal, 16K for commentary on Tony Morris, 8.7K for his one video on the Pennsylvania arrests. (Inna put up a video literally yesterday of "33 dumbest things people have heard someone else say" and it's already gotten 25K views) He also can't "blow the lid off" anything since obviously Deadwood was doing all his work and other people are also involved in their own projects without him.
Plus all the other stuff that got him attention is no more (documentaries, appearing on other shows) b/c his reputation as a true advocate for victims is ruined.
So he has to switch gears and post something, anything, that will put the focus back on him personally. "Look at me, I used to be a JW and now I'm a big shot activist. Do you see how far I've come for you people? Don't you admire me for not being a JW anymore? Please admire me..."