LE’s style is not popular. Only around ten percent of his subscribers watch it. That’s terrible compared with most other channels. His success seems to be based on fooling a lot of people into creating content for free, pretending his leaks are “exclusive”, and the sheer volume of his output because he likes to hear the sound of his own voice.
When I was subscribed and had partially forgiven him for his attempted copyright theft of Crisis of Conscience, he did do an outstanding video on why 607 BCE is not the date of Jerusalem's destruction. It was around 20 minutes long if I recall correctly. It is videos like that, not multiple hours of brainwashing rebuttals that do well. The current scandal aside, his content is stale and only useful to very few people. My guess is the JW Watch videos with actual Watchtower news is what built the channel. Without Mark O'Donnell and Covert Fade there to give him material, I can't imagine those will be as good. I am impressed that he had the following he had with the amount of patrons.