Pushing the electronic gadgets, and a "new" mid-week meeting that isn't really new at all, just shuffled the same ol' stuff around so the sheeple will ooh and aw, and spout off about how fast things are moving, when they are just sitting in one place.
First they cut the size of the public mags in half, now they cut the number in half. The oh so special "study" WT was basically cut in half already.
More use of centralized videos.
Much of the "new" crap will just push the elderly further out the back door as they try to drag in new recruits through the front door.