Totally agree that calling the video hate speech and calling for bans is way over the top and counterproductive . The message is psychologically unhealthy for gay JW children and it's outdated. But it doesn't directly affect anyone's vital interests.
There's a balance to be made against freedom of speech and belief against the wider public interest.
That said I think the negative publicity is a good thing. It won't do much to challenge the older generations of JW but it will probably make the more open minded younger generation think...
I'm gay btw.