I am still amazed that despite WTC's exhaustive efforts to prevent anyone from seeing the genuine state of their organization, some still put credence in the annual report. Not only have their methods of counting changed in order to inflate the numbers, they ignore the measurement tools that are necessary to determine their real growth or decline.
They make it impossible to determine the number of KHs that are still being used vs the ones that have been sold.
They make it impossible to determine the number of congregations still active vs the ones that have been dissolved/merged.
They dumb down the amount of time required to count a person as a publisher so that the numbers no longer reflect REAL publishers vs 15 min publishers who were just listed as "active" by Secretaries who did not want to document a decline for fear of the C.O.
They do not publish the number of faders/DFings/DAing which could indicate a trend down or up.
They do not publish the number of deaths.
They do not publish the average age of those baptised.
If I reported stats in my job like WTC reports, I would be fired. As for those who compare them to other religions, please consider that other religions are more honest in their reporting. As for non-JW reports, be aware that many inactive still identify as JWs due to the deep indoctrination stigma of identifying as something else. I did that for years after I left until the shackles completely fell off.
Given WTC's propensity to lie/obfuscate/spin, I am surprised that anyone bothers to read the report at all.
It is clear to me that the ex-JW presence on social media is growing exponentially, and the numbers support that statement. The growing hatred toward anyone that they see as out of step tells me that they are devouring one another.