One thing we all can learn from the WTS/JWS is that you dont have to be smart, well educated or particularly honest when starting a religoius organization.
Just use the bible as your backing source (God's word) quote erroneous scriptures and people will follow and support your interpretive propagations willingly without scrutiny..
It becomes a quite irony that this so called Jehovah's organization was comprised and built upon false doctrines of sin and apostasy.