Lloyd thought he was untouchable, like Thanos
In reality, he was a fraud, like Theranos
On the other hand Lloyd is still making a feisty display of carrying on regardless. It looks like a pretty hopeless endeavour, but with his track record of fooling people he obviously still believes he has a chance of weathering this storm.
There's a constant supply of "fresh meat" for him - people leaving who don't know his history, who'll come across his videos with comments full of nothing but adulation (because he deletes anything that questions him).
What we need to do is promote other voices, and that people shouldn't wallow in being an exJW and obsessing about the WTS for the rest of their lives, but instead recover and move on.
I have some thoughts / plans to help with this.