I remember talking to the "unbelieving" husband of a wonderful older sister I had been close with, more like a mother figure.
Her husband introduced her to JWs long long ago, but he never joined.
One of the most amazing things I had heard (that I had no answer to) was one thing he said.
"If JW really believe the end is coming, and its life or death, why are you not ALL pioneering?"
Ain't that the truth!