I would surmize that it does have to do with the recent rash of Watchtower pedophile reports in the news.
I have thought of this as well. While WT may think it's a brilliant move to talk about it, IMO it would be a huge mistake to even mention it. 99.9% of JWs are completely clueless as to the extent of the pedophile issue within the Org and the tens of millions $$ WT has paid in lawsuit settlements-published and unpublished.
The only available outlet to learn more about the issue is the Internet, since WT does not speak about it, and many JWs will go online to find more info. We all know where that will take them. Game over for any JW with two functioning brain cells, as the cat would be out of the bag and WT is fully exposed for it's culpability and secrecy.
Some, maybe many, JWs would buy WT's song and dance B.S. story, but many will also check it out for themselves.