Shirley,
As usual, funny insightful stuff. Thanks. DOT, Shirley is right. If the Dark Lords had ANY real, empirical data to support their papal-like edicts, they would source them. They don't and won't. They would rather rely on their own delusional, narcissistic authority, as it is more effective at controlling the sheeple.
I will say this again (and if any lurkers are on the Borg's writing committee I am feeling your pain): those developing and writing these articles have months to write very good, well researched and helpful articles. That they continue to read like comic books and be devoid of any empirically supported data suggests that: a. the writers are morons (which I doubt); b. the writers have had their hands smacked by the GB - or their words changed - so many times that they are now Pavlov's dogs (think Ray Franz) (which is likely); c. a combination of a and b.