@berrygerry: "One elder made a comment some time back "Why do JW's receive so much attention when we're only 1% of the earth's population?"
This phenomenon actually has been identified as such:
1. Baader-Meinhof is the phenomenon where one happens upon some obscure piece of information-- often an unfamiliar word or name-- and soon afterwards encounters the same subject again, often repeatedly.
2. Stanford linguistics professor Arnold Zwicky coined [the term "frequency illusion"] in 2006 to describe the syndrome in which a concept or thing you just found out about suddenly seems to crop up everywhere. It’s caused by two psychological processes.
The first, selective attention, kicks in when you’re struck by a new word, thing, or idea; after that, you unconsciously keep an eye out for it, and as a result find it surprisingly often. The same thing occurs after we buy a certain type of car; we immediately start seeing the same type of car everywhere. There aren't suddenly more of those cars; it's just that we notice it now.
The second process, confirmation bias, reassures you that each sighting is further proof of your impression that the thing has gained overnight omnipresence.
No one really gives a f**k about the dubs other than the dubs.