More people die from heart disease than get killed by blunt objects.
More people die from auto accidents than get killed by getting punched in the face.
Yes and we as a society take action to lesson both of those things from happening because they are very common. Rifle deaths in comparison are very rare. Why do the very sensational deaths by rifle move you so much more that the countless more people kill by handguns? 80-90% of gun violence is done with hand guns. Do something about that first is all I am saying.