Well Randy,
The decline in dub numbers is a good thing, yes? LESS cultists selling cult books that only the cultists buy most of them in the first place! You've previously done the math on profits and you have rough idea on their margin of profit. You know how it works: less cultists, less revenue.
This is not good for Watchtower(tm) revenue, and we all know what THAT means when their profits sag: God is going to MESS us up for not buying more Watchtower stuff than they are used to us buying!
Consider this: Farkel goes to heaven (this is impossible. I don't deserve it, but consider that possibility.)
God says: You didn't sell enough books and magazines. You are screwed.
Farkel: I placed zillions of them, and I paid for all of them UP FRONT, and I rarely got my actual payments for my "Christian Contribution(tm)" for them. As a pioneer, I got 100 each of them and in reality I tossed 75 of them in the trash. Each month. But I PAID for them before I could walk away and place them.
God says: why didn't you distribute the other 75 of them?
Farkel: I couldn't give that shit away in this or any other lifetime. I paid for them and then I had to trash them because a month later "New Light(tm) made them obsolete, anyway.
God says: I like an honest Pioneer. I might just have you be a SPECIAL pioneer, where you cannot place 150 of those mags each month, but you will be in trouble if you don't!! You get a big discount on them, though. But you still have to PAY for them first.
Farkel: why would you do this?
God says: because, apparently, I work for the Faithful and Discreet Slave(tm) in Brooklyn.
Farkel: are you saying you WORK for them?
God says: No, but they say I do.
Farkel: why do you play in their playgroud, God?
God says: Idiots amuse me.
Farkel