This just in! Here's a transcript from the meeting held at Bethel the year before last, at which all this was discussed:
Bethel Heavy 1: "Well it appears that the best way to cut costs would be to consolidate the Golden Age, I mean Awake, into one monthly edition. What would that save?"
Bethel Heavy 2: "Let's see (does the math).... Carry the one... OK, we're looking at six million, easy."
Bethel Heavy 3: "How will we explain this to the friends? It needs to be presented in the proper light."
BH1: "Oh, don't worry about the sheep, they'll go along with whatever 'Mother' does. They always do."
BH2: "We could call it 'simplification.'"
BH3: "That's been done. Why not put a positive spin on it? We'll tell them it will allow us to focus more on the Bible in the pages of the Awake."
BH1: "That might work."
BH2: "Well, all right, but I was hoping we could find more savings on the publishing end. I mean, six million will certainly help the bottom line, but...."
BH1: "I know, I know, we really need nine or ten. I read your memo."
BH3: "How about turning the Watcthower into a single monthly publication as well? Not right away, of course."
BH1: "Wouldn't work. We need the pages for the study articles."
BH3: "Oh, I know! What if we put the study articles in separate publication, sort of like the Kingdom Ministry? Only bigger."
BH1: "Say, you've given me an idea. We continue to publish two Watchtowers a month, but one of them will just carry the study articles. It will be for baptized publishers only. That way it will look like we're moving forward, not cutting back!"
BH2: "That would certainly get us the other three or four million we need to pay off those court settle..., um, I mean, cover our rising expenses."
BH3: "Say, why couldn't we also fold the Kingdom Ministry into that study Watchtower? Kill two birds with one stone, as it were?"
BH1: "Not so fast. We can't change everything all at once. Let's just feed it to them a little bit at a time."