To be honest...my mother has MAJOR emotional issues and very LOW self esteem - she is completely embarassed of HER body! The woman purposely buys clothing 2 sizes larger then what she actually wears in order to 'hide' any hint of shape (which she really doesn't have anyways). So as the daughter of someone like that - it was burned in my head that having a shape is BAD! It draws negative attention, all clothese should not 'curve' against your body, no v-necks, nothing 'fitted' is appropriate, strapless is slutty, etc. Growing up, I really believed I was 'cheap' (as my parents liked to use all the time when they didn't approve of an outfit) and that I was ugly. Still struggle with that 'voice' in my head to this day and I'm grown!!!!!
What's sad is that articles like that Awake on 'how to dress' really give JWs who already HAVE issues, an 'excuse' to judge and criticize others. It feeds a cycle of emotional abuse that takes a lot to break free from. I'm surprised my mother hasn't secretly dropped that magazine in my mailbox with that article highlighted. "Dress and Grooming" was an obsession for her.