Frankly, I could never figure out why they were always demonizing perfectly nice "wordly" people. Since I was dragged into the JWs at the ripe old age of 12, I actually knew there were nice people out there.
It was my mother who thought the world was shit and wanted to believe it wasn't worth the effort. But, that was because she viewed it through the eyes of her depression and anxiety, but I didn't realize that until much later, of course.