Short Summary
Millions of people's lives are being adversely affected every day by Jehovah's Witnesses' (also known as JW.org) harmful teachings of shunning former members, refusal of certain kinds of medical treatment, social isolation, and harboring of child molesters. The goal of this campaign is to sponsor a billboard that will be targeted to current members traveling to the Belton, TX conventions July 31st - Aug 9th 2015. These conventions attract thousands of current members and hundreds of prospective members. If we help just one wake up and walk away from the cult, we will be successful.
What We Need & What You Get
Here are the specifics of the campaign
- Total cost of this project is $3,272
- The funds will be used 100% for the purchase of ad space on a billboard along I-35 in Belton, TX, the main route those from Austin, San Antonio, and surrounding areas will use to get to the convention.
- The billboard is 672 square feet and will run from July 15th to August 15th, plenty of time to not only catch the attention of convention goers, but locals in the community and the workers setting up the convention.
- The contracting company for the billboard is Lamar.
- A special web landing page will be created that will align with the billboard's message so we can understand the success of the campaign. We will be measuring increase in web traffic as well as engagement and source.
- If we don't reach the goal, all funds will go to supporting jwfacts.com
The Message
- The message of the billboard has not been finalized. The message in the campaign picture, that of child molestation, is one of several considered.
- Participate in the planning and discussion here on Reddit: http://www.reddit.com/r/exjw/comments/2wwr12/op...
- The final image will drive traffic to a specific web page that aligns with the billboard message.
Help make it happen for TTATT Billboard outside Belton, TX JW Conventions and Richard Dude!
Background on this project can be found here:
http://www.reddit.com/r/exjw/comments/30yeon/operation_billboard_fundraising_to_go_live/