Pirata, is it a lot of individuals reading Awake!, or a few individuals talking a lot about how they read Awake!? I was in for more than 40 years and never knew anyone but the most anal of pioneers to be a regular Awake! reader. Most JWs I knew read some articles sometimes, but as I said, very few read it regularly.
This also shows the flaw in drawing generalities anecdotally. My conclusion could be completely wrong. Pirata's could be completely wrong. Or reality most likely could be somewhere in-between. I'd be interested in reading others' experiences regarding Awake! readership. I'd hate to go on believing incorrectly; I had enough of that when I was a Dub.