Momma, that idea is a great PR strategy. Follow and connect similar news stories to get coverage of yours.
Especially since the decorated General Eisenhower was, reportedly, effectively raised around Jehovah's Witnesses, Bible Students, as both of his parents were associates of Russell and his mother died claiming to be associated with the Watch Tower organization and is said to have had a 'Witness' funeral, where Eisenhower spoke of his mom. (At least as accounts indicate) His home was used for meetings of the Bible Students while he was a child and growing up. Some may dispute the accuracy of some of the details, but there is such overwhelmig evidence that it was mostly the case.
Eisenhower himself did not get baptized in any church until a few days, maybe weeks, after his innaguration as president. He, a republican, served two terms as President of the United States and was previously the first ever Supreme Allied Commander of NATO forces, won the war in Europe, and was eventually succeeded by a democrat, John F. Kennedy.
A VERY VERY easy connect for journalists, from cults, religion, success as a President of the United States. (With the Republican nomination issues this past week, and their conservative conference.)
Eisenhower's Watch Tower involvement did come up during his campaign, but having been a hero during World War II helped overcome that, along with his brothers' hard work to distance themselves from that past. They too had a difficulty in business and public life due to it.
Interestingly to note though, this was all in part connected with the Watch Tower's teachings and harsh stance against vaccines that made it a topic for conversation or debate. Sounds cult-ish, does it not?