After much prayerful consideration, responsible representatives of the "faithful and discreet slave" class have decided to reduce the number of times that the name Jesus appears in the main text of the New World Translation of the Holy Scriptures (Greek Scriptures) from 919 to 79.
The reason for this change is one of the same reasons recently given for the new songbook. As you may recall, the songbook "Sing Praises to Jehovah" had about half of the songs with Jesus as the theme. In the new songbook, "Sing to Jehovah", we felt it appropriate for Jehovah to be exalted more than Jesus so the songbook reflects that balanced view by having 2/3 of the songs praising Jehovah and 1/3 to Jesus.
The Translation Committee for the New World Translation of the Holy Scriptures found it appropriate to restore the divine name "Jehovah" 237 times in the main text of the Christian Greek Scriptures, this is very disproportionate from the number of times the name "Jesus"occurs, which is 919 times in the main text. Therefore, we will be reducing the number of times "Jesus" occurs to 79, which is comparatively two-thirds of the 237 times "Jehovah" appears in a soon-to-be-released version of the New World Translation of the Holy Scriptures. Of the 840 occurrences that the name "Jesus" is removed, 717 instances substitute the bracketed words [Jehovah's Son] and 123 substitute [Lord]. We are confident that this will further glorify the holy name name of our Great God Jehovah in harmony with Jesus's words at John 17:26.
Of course this is a joke ... however, I wouldn't be surprised if "The Organization" has considered the possibility.
That is a reason given at a Circuit Assembly for the change in the new songbook.