That the organization is sanctioning the use of relatively well-made "infomercials" for placement on YouTube is perfectly fine in my opinion. Good on them for 'getting with the times' as it were. It's obviously made by a team of savy thinkers who know what they want to say and stick to it, music track and clever spot editing and all.
Yes, some of it looks predictably staged; then again, there are a lot of people in Western countries such as the States who do bring a kind of soft-it's-nice-to-see-the-Bible-being promoted mentality to this kind of thing. They're not necessarily even that taken with what the JWs believe but they coo-and-sigh like Mae West on heat.
Yes, I suspect the reporter was highly selective in who he approached. Again, nothing wrong with that. An advertiser seldom asks the opinions of the consumer who spits out the free cookie! If I were in the cookie business, I wouldn't want to pursue such consumers.
I noticed when I viewed the clip it had as few as 108 hits. Only 108! Under-whelming. Also, the clip automatically generated a raft of anti-JW clips. That's so cool - thanks Robert! Anyone viewing the clip is offered generous side dishes of apostate material. Yum and double yum.
The Watchtower may well review its policy on this Youtube promotion at some stage. And maybe Robert will see the vanity of his pseudo-reporting and apply for a real job - perhaps as a "real" reporter!