This recent push for money will certainly get rid of some stragglers. In the new JW religion, you have to have money to belong.
The WTS doesn't want you if you don't have money. The demand for money acts as a separation of classes - those who can afford to donate, and those who can't. It already works like that.
Want to climb the corporate WTS ladder? Give them money. If not, get kicked to the curb.