Another fine bit of writing there terry
NEW WATCHTOWER society image vs. CLASSIC
by Terry 37 Replies latest jw friends
-
-
b00mslang
I don't know about the rest of us but this stuff comes off to me as a bit bizarre. This is such a departure from what I grew up with that it's unrecognizable. The fact is, they should indeed change the name because it's completely different. When I went door-to-door (and mind you I Pioneered myself - big deal), I pretty much stuck to "arguing" directly from the bible. I would offer mags or books (depending on what we were campaigning) but I wouldn't use them as reference for discussion. I used the bible. Fred Franz' doctrines could be convincingly argued to even the most competent amateurs, if you could lead them down the right path of illogical/logic.
I can recall my late grandfather, he was a former "Bethelite" that "partook" until the early fifties when he "decided" he wasn't of the heavenly calling, studying for hours every day. Pouring over his concordances and bible translations in an attempt to fully assimilate the deep-teachings of Franz. My grandmother studied the "Harp of God" during her initiation into the Org.
The two of them knew the old doctrines inside-out and I learned from them. What I believe is sad for so many of us is the time wasted. It was akin to learning to make really fine buggy-whips (I know, they're still in use in some circles but not for driving horses - but maybe "Ponies") or button-hooks. Obsolete knowledge? Actually, the analogy isn't very good because buggy-whips had a legitimate use. This knowledge was spurious/apocryphal.
RIP - WTBTS
-
Finkelstein
The leaders of the WTS. know they have to keep the organization in fluent continuous motion as a means to sustain its structural support.
Since this organization has formulated itself on literature proliferation from the very start and the preceding decades, doctrines which were implemented to
attract attention and lure people toward the WTS. have now run out their practical usefulness.
Being that so the only alternative now is to form newly created doctrines and a newly arranged self image to intensionally attract people in.
.
The Watchtower insignia may soon vanish but the new reformed image is being worked on and created today.
-
poopsiecakes
lord love a duck, this is a lot of hideous
-
Vidiot
Finkelstein - "...they have to keep the organization in fluent continuous motion as a means to sustain its structural support."
You make it sound like a shark...
...which, ummm...
....probably isn't the worst comparison in the world, now that I think about it...
-
NewYork44M
Great analogy Terry. You should be teaching marketing. In fact, the Watchtower transition is a great case study for a marketing class. I am fascinated by this whole process.
I agree with everything you say. But keep in mind that Coke still remains. Its market share has not change substantially despite all these blunders.
Moral of the story: Diehards are diehards. If the society said that purple is green, diehards will change their view to accommodate the society.
-
NewYork44M
If I was still a Jehovah's Witness, I would love the change to JW. It was always embarrassing to say the name of my religion.
I would have loved to have this conversation instead of what I had to endure:
Who, me? Ah yes, I am a Christian just like you, in fact I am a JW. Have you seen our website? JW.org. Check it out. Bye bye now...
-
Finkelstein
The WTS. in its long history has marketed itself and its literature by utilizing the basic public ignorance of the bible and its contents.
Along with that exploitation the head editorial writers such as ( Rutherford, Franz) etc. stirred up their own decisive bullshit to lure people toward their publications
with intent of supporting their publishing operations. Self supporting marketing is the core agenda with this organizations, in like luring a segment of the population
and mentally indoctrinate people toward the further distribution of the published literature. From out of that pressing agenda you'll find the deviously concocted doctrines
which these leaders created with that focused intent.