".. For over one hundred years, this magazine has been providing its readers with information about world events to help them personally verify that we are nearing the end."
"..For example, in 2014, the Science and Security Board of the Bulletin of the Atomic Scientists warned the UN Security Council about major threats to the existence of mankind...Many people are increasingly convinced that we have reached a pivotal point in world history..."
Actually, the Watchtower authors have conveniently shortened the amount of time they have been 'providing its readers with information about world events to help them personally verify that we are nearing the end'. The Watchtower became an incorporated "Society" in 1876 and from about that time, began 'providing its readers with information...' Of course, the fact that the Watchtower's main author, Chuck Russell, believed the world was then in its "last days" has been erased from the latest record.
Moreover, they provide an up-to-date "warning" (2014) from scientists "about major threats to the existence of mankind", and say nothing of the periodic - and almarming - quotes they have used across a time span just shy of 140 years.
But, people do not use their rational minds with this sort of analysis; they simply react with unthinking fear.
Fear sells newspapers and puts bums on seats in kingdom halls and other places of end-times gatherings.