I turned to wikipedia to find a definitive list of past and present governing body members. This was after i had heard countless people talking about "GB member this and that", and felt bad because i didn't know anything they were talking about. And you had to search a lot on WT Library to try and get a list of names.
So i searched, and found Ray Franz name, and wondered why i had never heard of this guy who was effectively kicked out of the GB for dissension. So i did a google search which led me to this site.
I suppose it was the lack of transparency that led to my awakening.
The more the current crop of GB members talk themself up, and talk about "Bro GB this and that in the past", the more witnesses will search for former members, and will stumble on Ray Franz name, and Green-lees name. And the more they mention apostates, the more witnesses will get curious and do a bit of searching. It's basic human psychology, you repeatedly get told not to something, you eventually end up doing it. Apostate sites, Porn sites, sex before marriage among a host of other things that they keep on bringing up month after month makes people curious, which leads to experimenting with these said things.
So yes, the internet has already done a lot of damage to the Watchtower society, and the JW.org website has only been going for 2 years.
Humans have an inbuilt curiosity in them, and the WTS can do nothing to change that.