This is a topic I got blasted for in another post a little while back. I'm not sure what the society's reasoning is exactly on this practice. But I do know that it is a no-no in the org to say Bless You, or, God Bless You, with or without a sneeze. Even with an explanation from the GB themselves, the reason would still probably be stupid.
I just did a search on the 97 CDROM and this is all that I came up with:
*** Awake 1990 6/8 pg. 23 Hold That Sneeze? ***
In many lands it is a custom for those standing nearby to say "bless you" to the person who sneezes. Where did such a custom originate?
According to the book How Did It Begin? by R. Brasch, some ancients believed that when a man sneezed, he was nearest to death. Brasch adds: "The fear was based on an erroneous but widely held notion. Man's soul was considered to be the essence of life. The fact that dead men never breathed led to the fallacious deduction that his soul must be breath. . . . It is thus not surprising that from the earliest days people learned to respond to a sneeze with apprehension and the fervent wish to the sneezer that God may help and bless him and preserve his life. Somehow in medieval times this early origin of the custom must have been forgotten because it was Pope Gregory the Great who was credited with having introduced the saying 'God bless you,' to anyone who sneezed."
From reading the above explanation, the only thing I can think of is that since a "pope" came up with the saying, the society gives us an unwritten rule to not use it. Of course,
some elders probably use that line reasoning to enforce it in their own congos as a show of power. Elder speaking: "Would you repeat everything the pope says?" Now I am wondering.....since it is not written in the publications instructing us to not say "bless you," where did this unwritten rule come from, and why do many of us who are in or are ex's know about this unwritten rule?