People want to get back to work, back to "normal" in many cases (whatever normal now means). Even Trump is encouraging protesters in 3 States.
But with the COVID-19 thing, this is not just a matter of a person taking a risk, as a person may do who smokes, takes illegal drugs or in other ways lives an unhealthy lifestyle. In general, most (not all, since cost of insurance and public hospitals may be involved), but generally you are not putting the lives of others at risk. This includes first responders, hospital workers, nurses, doctors, etc. Every day we see that some of these people get seriously ill or die, leaving families behind.
So would it work if people who want to take risks to just sign a legal document that they will refuse medical treatment if infected? JW's sign the blood documents refusing that treatment. Open the bars, nightclubs, restaurants, gyms, whatever. Just sign a medical waiver and take your chances. Just don't put others at risk.
Rub a Dub