I hadn't realised her parents had uploaded it - that is even sicker. They probably wanted to send a "loving" message to their disfellowshipped daughter: "Look how loyal your younger sister is!" But quickly realised people viewing this did not see it that way.
"Oops! We better take it down quickly!"
Or perhaps they were directed to take it down by the elders because it flies in the face of what JWs tell the public about shunning - "We don't shun! Who's spreading these lies?!"