The first real noticeable thing for me was when they were moving from charging for the magazines to a donation-based system. The WT wanted the publishers to pay for their placement magazines upfront, but also wanted the donations that they were getting whenever they did place a magazine. Shouldn't those donations go back into the pockets of the publishers, seeing that they already prepaid for the magazines? I guess not.
The other one was the "genuine Christian love" that was displayed at the meetings. It was all so phony. Whenever I'd miss a meeting, I'd have everyone come and tell me how much they missed me at the last meeting. When I would attend regularly, nobody talked to me nor gave a damn that I was there. How could they miss me if they never even associated with me?