So he pays €400 to SurveyMonkey and comes back here with his hand out, thinking encouragement meant the same people should reimburse him
Remember: don't believe anything he tells you, especially when money is involved. You can do a lot on the internet for free or very little cost. Just because he's asking for $400 doesn't mean it costs $400.
And SSL certificates are now free on most platforms, and hosting for most small sites can also be had within a free-tier on most platforms ... if you know what you are doing.