They can never admit to the R&F that many many who leave do so because they have learned that the JW/WT is not the "Truth".
I first started to examine the religion when I realized that 1914 could not be found in the Bible by any sane or normal use of Scripture, I then learned TTATT, and being a lover of Truth, I walked away from The Lie.
The Brochure is written as propaganda food for the R&F, and will only work on those who have never examined the religion with any degree of effort.