The term "brainwashing" is sometimes thrown around this forum and I thought I'd briefly comment on it.
The idea that a group or person can actually make you think, act and feel in a certain way is highly dubious. I'm not saying it's impossible, but I highly doubt that any ex-JWs have ever experienced "brainwashing." Why? Because, although the JWs and other groups can use coercive measures to pressure you into thinking/acting/feeling a certain way, in the final analysis they cannot force you to do anything. We choose to give in. We are active participants in structuring the JW philosophy into our minds.
In reality, the idea that someon could be "brainwashed" springs from some very outdated psychological notions, notably Freudianism and Behaviorism. While there is some truth to both these schools, there also is much error and incompleteness with their views. BF Skinner and John B Watson were both behaviorists who felt that humans are essentiallly like rats and can be made to do anything, given proper reinforcement (punishmment/reward). Humans, according to behaviorism, are nothing more than stimulus-response machines no different from a lower animal. Pavlovs dogs revisited. (Isn't it interesting that the idea of "brainwashing" became popular around the same time -- the 40's and 50's -- that behaviorism was all the rage?)
This view is no longer accepted by the vast majority of psychologists. In the 60's and 70's a "cognitive revolution" swept through scientific psychological circles. Men like Noam Chomsky, Jean Piaget, Albert Bandura, Albert Ellis, Aaron T. Beck and the like all showed that humans are NOT totally at the mercy of outside forces the way the behaviorists argued. Instead, we are active participants with the outside world. Further research showed that there is a gap between stimulus and response -- and this gap is where we can make decisions. Whether we like it or not, ultimately we are responsible for what we do and how we think and feel. Thus, I believe "brainwashing" -- unless there is some form of psychoactive drug or phyical force involved -- to be utter bunk.
This does not mean that enviornment unimportant or that outside forces do not greatly contribute to how we make decisions. You would have to be a fool to think that they don't. But "brainwashing" connotes that the person is totally and completely at the will of his/her "brainwashers" -- and this view is simply unscientific and wrong.
Bradley