Hi curlygirl,
At first, my plan was to place anonymous, three-line ads every week that gradually, mostly inoffensively, encouraged thinking. By using WT buzzwords, I planned to make the messages especially significant to JWs. Here's the thread where I was thinking about that out loud:
http://www.jehovahs-witness.com/6/72522/1.ashx
However, what actually happened was I was driving to work one morning, thinking about it, and I was listening to a news program about terrorist ideology. My mind made this connection that the JWs have as hate-filled an ideology as any terrorist group, and it made me angry. I decided to nix my warm and fluffy ad concept and write some copy with teeth. The ad that actually ran was in the Stranger (which I thought the perfect venue) of July 26, 2004. The ad said:
The Watchtower: A "hate-filled ideology"?Ask JWs about the gruesome fate they see for 6 billion non-JWs close at hand!
Here's the thread in which I talk about that ad:
http://www.jehovahs-witness.com/12/75556/1.ashx
I don't think this ad was of much assistence to current JWs. However, this paper is extremely well read, especially among the young urbanite crowd in the metro area. My thinking was that this ad would be helpful in a secondary way, because JWs who read the ad would know that the people whose doors they would be knocking on would also likely have read the ad, and they might expect to hear something about it. Since there is no good way of weaseling out of the fact that they really do believe most non-JWs will be obliterated shortly, I thought it might make the thinkers of the bunch a little nervous about going out in service. I know it would make my stomach sink.
If it were simply a bold-faced lie, like, "JWs eat children," or something absurd like that, it would be easy to refute. However, pointing out something that is true but normally downplayed makes it impossible to deny effectively. I thought that this might prompt some to think more about the rightness of their ideology.
In the end, though, I decided it was not cost-effective to concert my efforts in this way. You can lead a Witness to water, but you can't make 'em drink. Just make the water available, and when they themselves are ready, they will drink.
SNG