Spider,
Welcome and hi.
Dateline is part of the American lamestream press' attempt at investigative jounalism much like 60 minutes. They have some good shows and some really stupid segments. I think their most utterly stupidest segment had to be the use of a computer generated White House model showing how it was impossible for Clinton to have sex with "that woman". But they do have good segments like last weeks on the dangers of roller coasters.
Usually there are 3 segments that last about 20 minutes each (for a total of 1 hour) but on occassion they will do a complete one hour show.
It is on usually 2 to 3 times a week and runs in prime time (airs between 8 to 11 pm). I do not consider dateline a "high profile" show but if they do a lot of promos and it is "aired" on the right date ratings could be high. Usually millions will be watching but don't forget - 281 million people legally live in the USA and another 33 million in Canada.
Again the key is to watch how it is played on NBC. If they (the news executives) think they have a winner story they will promote it like crazy on their other news shows and that my friend is when all hell breakes lose.
Oh, one other thingy not too many on this board probably realize. Bush is pushing the faith based charity stuff in the USA and the liberal media are trying to turn it against him. This story of peds in the WTS, could get "legs" if (and a big if) the news executives at some of the larger media outlets such as the New York Slimes run with it as a reason why we shouldn't trust religious organizations using government money for helping the poor. If the Slimes puts this story on the front page, the liberal news stations (CBS, NBC, ABC and of course CNN) will run and run and run with the story on their news casts. It could hurt Bush's image and proposal which is what they want, but for us we get the story out to protect the children.
hawk (A Canadian who lives close to the border)
(p.s. - 48 hours, 60 minutes, 60 minutes II (CBS), 20/20 (ABC) are similar)