I would like to know how the study starts...... what kind of information is given to the potential new convert when he / she starts studying with j.w.'s., lesson to lesson.
It depends on what book or magazine they're studying, but the study would basically start off by listing how shitty and evil the world is, but not to fear: a "new System of Things" is right around the corner. They'll read Psalms 37:9 & 10 to their victim, along with a couple of scriptures in Genesis showing how "God's original purpose was to have us live in a Paradise earth*, yada, yada, yada......." As this is so totally different than what other religions teach, the person's interest perks up.
What is taught in the first few "lessons".
In addition to what I mentioned above, they'll briefly mention Jesus and then immediately turn the subject to Satan the Devil and how he "walks around like a roaring lion" waiting to devour your sorry ass the minute you step foot into a Kingdumb Hell. They'll read the scripture in Isaiah where it says "You are my witnesses" says Jehovah and completely ignore the fact that He was talking to Isreal. Instead, they'll tell you that this is a prophetic scripture for Jehovah's Witnesses today and how there is only "one true religion" based on that scripture in Matthew that talks about the cramped road leading off to life and "few" are the ones finding it. Then the whole 607 BCE - 1914 doctrine will be taught. This is probably the dividing point between those who readily believe such nonsense, and those who suddenly wake up and think "...I gotta get outta here, these people are nuts."
After that comes the warning that your family will fucking freak when they find out you're studying with the JWs. This is to be expected and you can place the blame for their reaction squarely on Satan de Debbil who has obviously "blinded their minds" as he gets really pissed off whenever someone begins studying with the Dubs. They'll warn you that your family and friends will try and convince you that the Witnesses are a cult, but this is just Satan trying ta get at them and you by this persecution, just like he did with Jesus. Seeing as this is exactly what happens most of the time, the victim studying more than likely takes this as a sign that the Witnesses are indeed right and everyone else is wrong. If you accept that, then you WILL be assimilated into the Borg.
How many lessons it takes to convince the student that the W.T. is the truth, and to not listen to any advice from outside the j.w. information. Is it 3 lessons? 4 lessons? etc. (average)
Depending on the victim. If they're particularly gulible, they'll be brainwashed by the end of the first study. With others, it could take up to 8 or 10 studies before they're assimilated. If you've had a lousy life and are looking for a quick and easy answer to life's problems---then this religion could be for you.
*No guarantees or warranty is provided by the WTB&TS.