We are trying to rescue people from A CULT. The problem does not lie with WT being A CULT. The problem lies with the number of people needing or wanting to be inside a high-control group.
http://www.jwfacts.com/watchtower/fear-cult-mind-control.php
In The True Believer, a book on mass movements, Eric Hoffer suggests at least a third of the population are "true believers." They are joiners and followers, people who want to give away their power, looking for answers, meaning, and enlightenment outside themselves. This type of person is "not intent on bolstering and advancing a cherished self, but are those craving to be rid of unwanted self." This type of person is "eternally incomplete and eternally insecure!" and can easily be transformed into fanatics who will gladly work and die for their holy cause whether politics, churches, businesses or social cause groups. Mass movements generally have a charismatic ruler, and a devil. This type of person is unlikely to be reading this site, they don't want to know. Neither am I convinced that this type of person should stop being a Jehovah's Witness. If they do they most likely will become involved in a similar organization that also uses manipulation to force its members into a prescribed way of life.