gone for good...the WTS plays both sides. I found the quote above when an elder said I wasn't one of jws....and I'll try and look for one of those "not one of Jehovah's witnesses" is what I'm going to search the CD by.
As to labeling jws inactive and treating them like df'd officially, I don't see that happening soon. Every jw has a member of their family that would qualify
Yep, they play both sides - if they're trying to guilt people into not pressuring inactive ones back in then inactive folks are still part of the fold and need encouragement. If they're trying to guilt people into staying in and doing more, then inactive ones are as good as dead.
As far as them changing the policy, I can see it happening for precisely the reason you gave. Forcing a little bit more of a commitment from everyone (since they're probably already slightly shunning their inactive relatives) is a great tool to get them to show increased loyalty. The more they sacrifice for the cult, the more loyal they'll be.