“redvip2000”: “This is simply about control, just like tattoos and sisters wearing pants. It's about this outward over-the-top showing of how disciplined JWs are.”
“BU2B”: “. . . OUR STANDARDS MUST BE HIGHER!”
This issue regarding beards is somewhat similar to the WTS protecting and not reporting pedophiles to the authorities – it’s all about the public image of the WTS organization. They want to show everyone that all the JWs are superior in every way to the rest of the “world.” And this is their basis for judgment.
They are so hyper focused on the stereotypical JW image of the squeaky-clean well-groomed polyester-suit-and-tie-wearing door-to-door literature salesman that they fail to see the Bible’s simple perspectives, such as: “For not the way man sees [is the way God sees], because mere man sees what appears to the eyes; but as for Jehovah, he sees what the heart is” (1 Samuel 16:7), “Do not let your adornment be that of the external braiding of the hair and of the putting on of gold ornaments or the wearing of outer garments, but let it be the secret person of the heart in the incorruptible [apparel] of the quiet and mild spirit, which is of great value in the eyes of God” (1 Peter 3:3, 4), and “Go, then, and learn what this means, ‘I want mercy, and not sacrifice.’” (Matthew 9:13).
The old-timers at Bethel headquarters may look respectable, but, as Jesus said about the Pharisees: “Woe to you, scribes and Pharisees, hypocrites! because you resemble whitewashed graves, which outwardly indeed appear beautiful but inside are full of dead men’s bones and of every sort of uncleanness. In that way you also, outwardly indeed, appear righteous to men, but inside you are full of hypocrisy and lawlessness.” (Matthew 23:27, 28)
So true worth would definitely be correct in the eye of the beholder – who is Jesus.