Last week it was announce that we now have a new method to advertise the JW.ORG by using new business cards that will be available to us soon. They do not count as distributed tracts.
One brother from London was telling us how the website is popular with age group 18-35 - he needs someone to explain popularity (Clash of Clans is popular). They stop them and ask them: Do you know which is the latest website in 600+ languages. The guy is interested and they ask them to scan the QR code. Then it is on the phone and can check it later.
So what does this mean, if they stop 15 guys during the day, that 15 hits per trolley per day - that’s how you inflate your stats!
With the business cards, i think same thing will happen, people will be checking the website out of curiosity and that’s it.
After the August campaign it will be interesting to check the hits on JW.org and then check them in October and see how traffic is performing.