I don't see anything nefarious here.
An artist who owns a company which sells high quality paint and air brushes posted his story on Barbara Anderson's site. He used to be a JW and he donated some of his patented air brushes and paints to the WTBTS and gave them some free consulting so that he could teach the art department how to use his products and also he was to look at the art department's processes and make recommendations on how to improve things.
His report was that the art department is filled with people who are incompetent, pig headed, dishonest, and put having their egos massaged above producing quality work. He stated that none of the department heads were qualified to do their jobs and they should immediately be fired.
His report was scathing to say the least. I put the "claw" hand in the above picture down to incompetent amateurs trying to depict motion but not knowing how to do it and managers with huge egos refusing to admit that something was done incorrectly.
Oh, and this artist left the JW religion after seeing first hand what really goes on at Bethel.
Here is the link to his story.
http://www.freeminds.org/life-stories/rank-file/my-two-week-consulting-trip-to-bethel.html