This only confirms that it is all about appearences. This is not about doing things such as becoming an MS because you have a desire to serve God in this way, but rather because there is some sort of reward associated with it and the GB are responsible for developing this desire.
It doesn't make a marriage any better if a bloke aims at becoming an MS so that he will be more attractive to the sisters. This is not spiritual, it promotes greediness. Once a sister realizes that the man she married isn't as spiritual as she thought he was it will do more harm to the marriage.
No wonder there is so much depression in this organization, because there is no reality. The aim for real spirituality is being overshadowed by appearances and false goals. The r&f is being led up the garden path, being misled into believing that what they are doing is spiritual when in fact it has no relation.